United Kingdom · Fees in GBP
UK businesses have a practical advantage with an India-based consultant: most of the working day overlaps. I'm Kavish Arora, a digital marketing consultant in Delhi NCR with more than 15 years across SEO, paid media, analytics and conversion. You get direct access to the person doing the thinking, flat fees in pounds sterling with no Indian GST added, and calls during your normal office hours. I have no UK office. Fees are published in GBP on this page.
Remote consulting from Delhi NCR, India. Travel for larger engagements.
Book a strategy session ↗
WHY HIRE REMOTELY FROM INDIA
Unlike the Americas, the UK shares most of my working day. We can hold a call at 10:00 or 2:00 your time, review a landing page together before lunch and fix tracking the same afternoon. For a part-time adviser that matters, because decisions don't wait a day for a reply.
Plenty of UK SMEs and scale-ups need someone to set marketing priorities and hold agencies to account but aren't ready for a full-time marketing director. A few hours a month of senior input, with your team or agency carrying out the work, is often the more honest fit for that stage.
If you already pay an agency, an independent review of your Google Ads, SEO and analytics can be useful precisely because I'm not pitching to take over the account. You get a plain written view of what is working, what isn't and what to ask your agency next.
WORKING ACROSS TIME ZONES
9:00 AM–9:00 PM IST is 4:30 AM–4:30 PM in British Summer Time (last Sunday of March to last Sunday of October) and 3:30 AM–3:30 PM in GMT, so a UK team gets 9:00 AM–4:30 PM of shared time in summer and 9:00 AM–3:30 PM in winter.
The booking calendar shows open slots in your local time. For a larger project or ongoing association, I can travel to United Kingdom and work with your team in person.
See open times →United Kingdom · GBP
Published in GBP, without Indian GST. Start with a strategy session, a focused audit or ongoing support.
30 minutes · introductory
Fixed-price project
Per month
Per month · 10–25 hours
Per month · 4 dedicated days
Per month · 7–8 dedicated days
Fees reviewed 7 September 2026. Scope, taxes in your country, payment method and any travel or media costs are confirmed in the proposal.
CITIES IN UNITED KINGDOM
Make a considered purchase easier to evaluate
Open the London guide ↗
Connect creative campaigns with a practical sales process
Open the Manchester guide ↗
Present a broad service range without overwhelming buyers
Open the Birmingham guide ↗
Make expertise visible through useful content
Open the Edinburgh guide ↗UK buyers tend to be sceptical of marketing claims, which suits me, because I don't make them. This page explains how I'd suggest a UK business assess outside marketing help, what is worth getting right in the UK market, and what an engagement with someone five and a half hours ahead actually looks like.
In my experience UK clients want straight answers: what is wrong, what will it take to fix, and what won't it fix. They are often wary of long retainers that start with months of "discovery". So the most useful first step is usually narrow and fixed: an audit of one channel or one funnel, with written findings you can act on even if you never work with me again.
Procurement in larger organisations will typically want a supplier form, a data protection questionnaire and possibly a data processing agreement. Smaller firms care more about chemistry and clarity. In both cases, the question worth asking any consultant is: "Show me how you'd explain this problem to our managing director."
It also helps to be clear about the role you're hiring for. Some UK businesses want an adviser who sets direction and reviews an agency's work; others want someone to do hands-on fixes in Google Ads or on the website. Both are legitimate, but they're priced and run differently, so decide which you need before you compare proposals.
Google is the main search engine UK buyers use, and for local and regional businesses the Google Business Profile, reviews and well-built location or service-area pages matter as much as rankings for broad terms. Many UK sectors are compact and competitive, so paid search can get expensive in categories like legal, finance, trades and property; tight geographic and keyword control matters.
LinkedIn carries most B2B paid social, while consumer brands lean on Meta and short-form video. Marketplaces such as Amazon and specialist comparison sites shape expectations on price and delivery in many retail categories, even for brands that sell mainly on their own site. AI-generated answers in search are also changing which pages get clicked, which rewards clearly structured content that answers questions directly.
The right channel mix depends on margin, sales cycle and how your buyers search. A measured test beats a confident guess, including mine.
British spelling, GBP pricing and UK phone and address formats are the easy part. Tone matters more: understatement tends to land better than superlatives, and specifics (who you are, where you operate, what it costs) do more work than adjectives. If you're a limited company, make sure your website carries the company details UK law expects, such as registered name and number; your accountant or solicitor can confirm the exact list.
Compliance shapes marketing more visibly in the UK than in some markets.
Because we share most of your working day, a UK engagement feels closer to having a part-time colleague than an overnight supplier. In the first week you give me user access to Google Analytics 4, Search Console, ad accounts and whatever system holds your enquiries or sales. We agree the commercial goal and who decides what.
From then on there's a weekly call, usually mid-morning UK time, and a running log of what I've done, what I've found and what I need from you. Monthly, I write a short summary that connects marketing activity to the numbers your board actually looks at. Where your agency or freelancers do the execution, I can join their calls too, which tends to sharpen everyone's briefs.
Reporting is short and honest. Each month I set out what changed, what likely caused it and what we'll do next, and I'll call out when a movement in the numbers has nothing to do with marketing, such as a pricing change, a stock problem or a seasonal dip. Boards tend to appreciate that more than a long slide deck.
I'd rather spend the first two months finding and fixing a few things that matter than launching activity for its own sake.
Many UK clients come to me with an agency already in place, and replacing it is rarely the first step. More often the problem is that briefs are vague, reporting measures activity rather than outcomes, and nobody on the client side has the time or background to challenge recommendations.
In that situation I act as the client-side expert: I rewrite the brief, agree measurable goals with the agency, review their plans before budget is committed and sit in on monthly reviews. A good agency usually welcomes a client who knows what to ask for. If, after a few months, it's clear the relationship isn't working, you'll have the evidence to make that decision calmly.
Whether it's me or someone else, ask how they handle UK data protection, whether they'll sign a data processing agreement, and how transfers to their country are covered. Ask how many hours a month you're buying and who does the work. Ask for an example of a written recommendation. And ask what they will not do, because a clear scope protects both sides.
If your marketing relies on events, in-person partnerships, trade shows or field teams, someone who can be in the room regularly will add more. The same is true if you need a person embedded in your office several days a week, or if your sector requires sign-off from a UK-regulated professional, as in some financial promotions. In those cases, a local hire or agency may be the better primary choice, and a remote adviser at most a reviewer.
If you're unsure, a single strategy session is a low-cost way to find out whether my way of working fits yours before committing to anything longer.
Governing law and jurisdiction are agreed in the written proposal before work begins, and if you'd like English law we can discuss that. This isn't legal advice; for a larger engagement, please have your solicitor review the terms. The proposal also sets out scope, hours, notice and confidentiality.
I invoice in GBP at a flat fee, with no Indian GST added for clients outside India, and I'm not UK VAT-registered. How imported services are treated for VAT on your side is a question for your accountant. Payment is by international bank transfer or a similar cross-border method agreed in the proposal.
Personal data in the UK is governed by the UK GDPR and the Data Protection Act 2018, as amended by the Data (Use and Access) Act 2025, with PECR covering cookies and electronic marketing. Your obligations depend on what data you hold and how you use it, so check them with your data protection lead or adviser. I work with minimal and preferably aggregated data, and I'm happy to sign a data processing agreement and to discuss how transfers to India are covered.
Work produced for you, including strategy documents, copy, reports and campaign structures, is assigned to you once paid for, as written in the proposal. I keep my general methods and know-how. Your ad accounts, Google Analytics 4 and Search Console properties should be owned by your business, with me as a user.
Usually one scheduled call a week during your morning or early afternoon, with a shared document or channel for everything in between. Because we overlap for most of your day, quick questions get answered the same day. Travel to the UK for workshops is possible on larger engagements and is costed separately in the proposal.
